Too Many Buzz Words?
Are you trying to use too many ‘buzz’ words in your presentations? If you are, and if you think it makes you sound more clever; think again.
According to The Plain English Campaign - an organisation with aim of making English more simpler – the use of these words is becoming more and more frequent, and they do not make you sound more intelligent or clever. In reality, they make you sound boring and unoriginal.
‘Buffling’ – becoming familiar with and consistently using business-related ‘buzz’ words – is endemic in many business presentations. Sadly, when you use them, you lose your audience’s attention and this ultimately hurts your presentation.
Many of these so called ‘buzz’ words actually have no meaning at all. For example: what is “360 thinking”? – logically, the expression does not make sense.
Here is the list compiled by The Plain English Campaign – My advice? If any of these words are in your presentations – take them out and replace them with more simple words.
The ‘buffling’ list of shame.
Thinking outside of the box
Touch base
At the end of the day
Going forward
All of it
Blue sky thinking
Out of the box
Heads up
Singing from the same hymn sheet
Pro-active
Downsizing
Ducks in a row
Brainstorming
Thought shower
360o thinking
Flag it up
Pushing the envelope
At this moment in time
In the loop